We’ve been in the industry for over a century! We work with media planners big and small and help them make informed decisions every day.
Our certification gives students hands-on experience using real-life media planning scenarios and exposure to different media channels. This teaches how to reach target audiences using cross-channel marketing, as well as the importance of utilizing multiple research platforms to gain valuable market insights. Students will learn to assess and evaluate media properties to determine if they are the right fit for a brand, how to make purchasing decisions as a media planner, and how to navigate SRDS as a site.
This tool is a seamless addition to university lesson plans. Professors do not need to fret over extra work or planning; everything is designed with you and your students in mind!
Agencies: save precious time by adding these completed courses to your training process for new hires. Your current employees have the added benefit of learning about other media types.
Interested? Reach out to us at firstname.lastname@example.org or by phone at (800) 851-17737 for more information, or learn more here.
Already enrolled? You can click here to access the Academy!