SRDS News

The new SRDS is here. The data you trust, now faster and easier to use.

Today, the rebuilt SRDS starts rolling out to subscribers. The platform is faster, the interface is simpler, and the information you need to plan and buy media is easier to find. You’ll still have access to the same trusted data, and your subscription and pricing stay the same.

What changed

Speed is the first thing you’ll notice. Pages load faster, and filters and selections update without reloading the page. When you’re working through a long list of media options, those small improvements add up.

The interface is cleaner, too. There’s less scrolling, information is easier to scan, and navigation lets you search by market, format, audience and media type. Enhanced listings are also more prominent, so you can find and evaluate participating media properties faster.

What you can count on

The data is still maintained by our dedicated team, with the same coverage and depth:

  • More than 125,000 media brands across TV, radio, print, digital, podcasts, out-of-home, Connected TV and multicultural media.
  • Verified ad rates, audience data and media contacts updated directly from media owners.
  • Local Market Profiles covering all 210 US Designated Market Areas.
  • SRDS IQ consumer insights from 127 million US households.
  • DEI and minority-owned media reporting, along with multicultural audience targeting.

We rebuilt the platform around the data you already rely on, so you can spend less time navigating and more time using it.

How to get access

We’re rolling out the new SRDS in stages over the coming days. You’ll receive an email when your account is ready.

Once you receive it, go to app.srds.com and log in with your existing email address. You’ll be prompted to reset your password the first time you sign in.

The current platform at srds.com will remain available through the end of November, so you can continue working during the transition. If you need help logging in, contact next@srds.com.

Thank you

A huge thank you to our team for the work that went into this rebuild. It took time, care and many hours behind the scenes to get here. And thank you to our subscribers for your continued trust in SRDS. We look forward to hearing what you think.

Log in to the new SRDS →