Business Publications

SRDS Business Media Advertising Source™ 

The SRDS Business Media Advertising Source™ database gives you comprehensive planning data on over 4,700 trade media, including print journals, that reach business-to-business audiences.

Identify, Evaluate and Connect

Efficiently identify and evaluate B2B publications and healthcare journals that meet your ad campaign needs.

  • Uncover unknown or niche titles across 190 B2B and Healthcare categories
  • Save time using enhanced search, filter and sort options.
  • Access advertising rates, issue & closing dates
  • Seamlessly analyze and verify circulation data with access to key industry audit reports from BPA and AAM
  • Easily build consideration sets and export data to reports
  • Quickly activate your plans by connecting with publishers using RFI tools.
Electrical Contrator Magazine Sample
Laptop with Business Publications Info Screens

Make informed decisions with all the data points you need to compile a plan.

  • SRDS category
  • Editorial profile
  • Publication frequency
  • Website and media kit links
  • Contact information and RFI email addresses
  • Publisher owner or affiliation
  • Personnel and branch offices
  • Circulation data and audit reports
  • Rates and policies
  • Issue and closing dates
  • Special feature issues
  • General specifications
  • Many publishers include video media kits, research and audience profiles, positioning statements, featured marketing opportunities, logos, and cover images
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Master the art of B2B Media planning with this self-paced online learning program that includes expert instruction, course exam, and certification. This subscription add-on is great for new media planners or those new to B2B print media! Learn more

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