Newspaper Advertising Data
Newspaper Advertising Source
The SRDS Newspaper Advertising Source gives you comprehensive planning data on over 6,000 daily U.S. papers, newspaper groups, community papers, alternatives, shoppers, and classifieds.
Identify, Evaluate and Connect
Efficiently identify and evaluate national and local papers that meet your ad campaign needs
- Learn how to pinpoint national and local newspapers in over 210 Nielsen designated market areas (DMAs)
- Save time using enhanced search, filter and sort options, including market look-ups by zip code, county, city and state
- Access advertising rates, issue & closing dates
- Seamlessly analyze and verify circulation data with access to key industry audit reports from AAM and CVC
- Tap into county-defined maps and demographic profiles for all 210 DMAs
- Easily build consideration sets and export data to reports
- Quickly activate your plans by connecting with publishers
Make informed newspaper advertising decisions with all the data points you need to compile a plan.
- Geographic market
- Editorial profile
- Publication frequency
- Website and media kit links
- Contact information and RFI email addresses
- Publisher owner or affiliation
- Personnel and branch offices
- Circulation data and audit reports
- Weekday and Sunday rates and policies
- Issue and closing dates
- General specifications
- Many publishers include video media kits, research and audience profiles, positioning statements, featured marketing opportunities, logos, and cover images
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