SRDS Digital Media Source 

SRDS.com is your single source for all digital media research, providing data for direct-to-publisher, programmatic and network ad buys.

Identify, Evaluate and Connect

Increase your buying efficiency, make better ad decisions and maintain control of your digital ad buys.

• Identify and analyze over 17,000 consumer, B2B and local websites, including niche sites not found in other tools.
• Save time using enhanced search, filter and sort options, including searching by gender, age, income and unique visitor ranges.
• Access Comscore traffic and audience metrics.
• Determine what programmatic inventory publishers have for sale and how to buy it.
• Easily build consideration sets and export data to reports to share with your DSP or trading desk.
• Create POVs on networks and ad tech companies with standardized, objective descriptions and data.
• Understand who to contact to buy direct from publishers, engage with networks, and explore programmatic marketplace opportunities.

Make informed decisions with all the data points you need to compile a plan.

• SRDS category or geographic market
• Editorial profile
• URL and media kit links
• Contact information and RFI email addresses
• Third-party audience demographics and site metrics
• Network targeting options and programmatic data
• Many publishers include video media kits, research and audience profiles, positioning statements, featured marketing opportunities, and images

Bring your skills to the next level with SRDS Academy 

Master the art of Digital Media planning with this self-paced online learning program that includes expert instruction, course exam and certification. This subscription add-on is great for new media planners or those new to digital media! Learn more